The T-Series range of Sony Ericsson phones has now expanded to include a new female friendly device, riding on the success of the Sony Ericsson T303 the manufacturer has added a new pink edition to compliment the existing black and silver colour variants.

The new Sony T303 Pink offers exactly the same features and design as the other two models in the range but exchanges the exterior casing colour for a new light pink finish, this new handset is aimed firmly at a female audience and will appeal to any women looking for a fashionable mobile phone on a budget.

The Sony T303 features are not awe inspiring but it offers th basic functions needed on a day to day basis, in these times of credit crunch and tightening of purse strings the Sony T303 looks set to win against some of the more expensive and feature packed rivals.

The Sony T303 handsets are of the slide design, hiding the main keypad and protecting it whilst in pockets and handbags, there are still some external buttons available when the phone is closed to control key features such as incoming calls and menu options.

Compact, Chic and Easy-to-Use are words that best describe the T303 from Sony Ericsson. What the Sony T303 lacks in high specification is certainly made up for in its styling, with its classy mirrored finish and compact sliding design this handset will no doubt appeal to a wide range of users who like their mobile phones to be functional and sexy, and both apply to the Sony Ericsson T303.

Features include 1.3 megapixel camera, media player, TrackID, FM radio and bluetooth so keeping yourself entertained while out and about with this funky little handset will prove to be as easy as its functionality, and with its diminutive dimensions the Sony Ericsson T303 fits easily in to both your hand and pocket.

The Sony Ericsson T303 is a move away from Sony Ericssons recent releases that offer the latest in mobile technology but is sure to be a hit with those people who are after a distinctive handset with great aesthetics that will not cost the earth.

Initially released on pay monthly and pay as you go deals in the UK the Sony Ericsson T303 pink edition has plenty of packages available including a range of free gifts and some money saving line rental discounts.

The Pink Sony T303 is a phone for those on a budget but do not want to skip on style, its small dimensions and pink finish make it an ideal present for young women out on the town as well as ladies that lunch in two for a fiver venues.

 These days the music phones are very popular among the mobile phone users. These phones are seen as high end way to be stress free. They are especially popular among people who work in a hectic working environment. Keeping this in mind Sony Ericsson also has come up with a walkman series of phones that can play music. The most popular of the series is the Sony Ericsson W890i is one such high end music phone from this series. The Sony Ericsson W890i has a wonderful slide open design. It has a very compact design. Also the slide open mechanism is very easy to use. There is a large color screen and external navigation tools that make using the phone a very satisfying experience.

As a matter of fact, the Sony Ericsson W890i has scored highly due to its music controls as well as the menu. These controls and the menu can be accessed even at the time when the phone is in closed position. The Sony Ericsson W890i is available in both urban grey or white colors. The keys are turquoise with urban grey and bright orange with white. This makes the handset look very impressive and attractive. The keypad is one of the best available in the market today.

Sony Ericsson W890i has multimedia options that are literally out-of-this-world. The Sony Ericsson W890i has amazing music as well as imaging features. The users can personalize the entire music experience with the help of stereo headsets. There is a 2 mega pixel digital camera with a built in digital zoom. The camera is also capable of capturing and playing videos. The camera captures images that can be sent as MMS.

Sony Ericsson W890i also has a 12 MB of expandable memory. The expandable memory is enough to ensure space to store all the different types of mobile content. The memory can be expended up to 2 GB. Sony Ericsson W890i also has some amazing connectivity options. These options include EDGE, Bluetooth, USB, fast port & GPRS .

The Sony Ericsson W890i is a smart mobile phone.

 The Sony Ericsson W890i is the latest compact phone to be added in the family of Walkman phones by Sony. The phone has a very stylish slider. This slider not only adds charm but also lend some beauty to the phone. The Sony Ericsson W890i is available in two attractive colors. The first one is grey with turquoise keys and the second one is the white with bright orange colored keys. Both of the colors are very appealing and are popular among mobile users. The Sony Ericsson W890i has many features that make it better than all the phones available in the market as of now.

The Sony Ericsson W890i has a built in 12 MB memory. The memory can be further extended to 2 GB by using a Micro SD memory card. This card is good for storing all the Word files, images, songs and many more such things. The Sony Ericsson W890i comes with a data cable and software, the cable and the software are useful for uploading or downloading any data to and from the computer. The Sony Ericsson W890i also has a GPRS facility. The facility enables the users to connect to the Internet. Also the phone is very handy, with some amazing dimensions of 14 x 99 x 47 mm.

Apart from these normal features there are also some value added features in Sony Ericsson W890i. They include the EDGE technology which enables the users to make video calls. The video calls enable the users to see the person to whom they are talking. The Sony Ericsson W890i also boasts of the Bluetooth technology. The technology enables the users to share some data with other devices. The technology is also helpful in connecting a Bluetooth enabled hands free with the phone giving the users the freedom to talk without connecting any wires.

Another amazing feature is the music playing capabilities. The Sony Ericsson W890i is capable of playing some good quality music. The phone has an inbuilt equalizer that is responsible to adjust the tempo, pitch or bass of the song. There is also an amazing MusicID feature. The feature provides detailed information on the song being played.

Sony Ericsson W890i truly is an irresistible phone.

The newest release Sony Ericsson Walkman phone has now found a home with a second network operator, the Sony W705 has now joined ranks with Orange after initially being launched with O2 which now doubles the number of tariffs and packages available for this music inspired mobile phone.

The Sony Ericsson W705 will remind many an avid fan of this manufacturer of two previous models in its overall looks and design, the sliding mechanism may jog the memory of any previous owners of the extremely popular W910i whereas in the closed position this new Walkman phone looks very much liked a widened W880i with a sleek and minimalist finish.

The most noticeable development in the Sony Ericsson W705 over previous Walkman models is that this phone is the first to feature WiFi compatibility, this opens up a whole new facility to download new music tracks for the Walkman player whilst on the go, users can connect wirelessly to either their own wireless network at home or log on to hot-spots and routers whilst out and about.

Sony Ericsson W705 Review:

All your worries for carrying a full-fledged dazzling mobile phone is about to be encountered as the all new Sony Ericsson W705 is on the show to snatch away magnificence from the other ones that are there right now. As the reputed corporation of Sony Ericsson is all set to put its up-to-the-minute walkman series phone on the show, it has made sure that every feature in the model is a complete blend of superior quality, excellence and technology.

Sony Ericsson W705 Specialties:

Weighing just 98 grams (making use of the slightest of your energy to handle it), it is a sliding handset that would set you off with its hi-quality sound system especially meant for those music lovers. Reason being, it offers one with the most lucid sound experience, providing crystal clear bass, stereo and best headsets, delivering one  with the best experience of music he or she can have.

Features:

No other phone can beat this model when it comes to features. It offers matchless blend of magnificent features. Let’s start with the inbuilt camera of 3.15 Megapixel. Capturing photos with this awesome phone is truly an exciting experience. Its resolution of 2048×1536 pixels and flash properties also enable magnificent video recording.  

We have already discussed that Sony EricssonW705 can be a true companion for you, if you are a music lover. Other than its splendid sound features, it also offers FM radio facilities with RDS.

It has a memory of 120 MB, which can always be increased using a M2 card slot. Sony Ericsson W705 also supports USB and Bluetooth. By adding up a 4 GB memory card, you can have more space for data to be stored with the help of its magnificent data transfer capability offered by Bluetooth and USB support.

The available colors for the Sony Ericsson W705 are Luxury Silver, Orange color for 705u and Passionate Red beginning from the first quarter of 2009. If you are worrying about its battery features, then you must know that few handsets has better back up facilities that this. It’s equipped with Li Ion battery, which offers a back up of 400 hrs in standby mode and 10 hours in talk time mode. What more can you ask for? Now, let’s discuss the connectivity features. It supports the different networks, for instance, UMTS/HSPA 900/2100, GSM/GPRS/EDGE 850/900/1800/1900.

Other than the functions discussed above, the Sony Ericsson W705 offers essential features like: Quad-band GSM support along with Dual-band 3G, shake control along with SensMe, and – 262.144 color TFT that permits the display of approximately 2,56,000 colors altogether.

A person willing to go for a full-fledged mobile phone as good as this would not give much leverage to the cost for the phone that features such state-of-the-art functioning and qualities. So if you are one of those people, go and grab it from your nearest Sony Ericsson telecommunications store and enjoy the experience of owning the unique and the most stylish phones you could ever have.

The Sony Ericsson W705 Walkman phone is expected to be launched on further network operators in the very near future plus a release as a Pay AAs You Go phone as well as SIM Free and unlocked to all networks.

The Sony Reader 505 has become an attractively affordable ebook reader since the Sony Reader PRS-700 was released. The screen offers pages that look real, the device is light, and it’s easier than ever to carry the books you want with you at all times.

When many people think of handheld ebook readers, they often assume that you’re going to have to lug something huge and inefficient around. While some of them are big and bulky, that’s just not the case with the Sony Reader. It weighs an impressively low 9 ounces without the cover, and it’s definitely small enough to fit into a purse, laptop bag, or anywhere else.

Another thing people assume is that the battery life is going to be dreadful. Thankfully, the Sony Reader 505 can last a full 7,500 continuous pages on a single charge. That is a lot of reading! Users report that they are able to go weeks without charging. Of course, it all depends on how often you’ll be using your reader.

One thing that helps the battery life is the way the screen display works. It uses e-ink technology, which looks like real paper. The display is not backlit, so it saves a lot of battery power. Unfortunately, this does mean that you will need to use a book light if you plan on reading in the dark.

In addition to loving the display, users report being incredibly happy with the design of the Sony Reader PRS505. The buttons are very intuitive for everything from turning the device on to turning the pages. This makes all the difference when you want your reading experience to be as seamless as possible.

An issue that many people have with the Sony Reader is that they have developed their own proprietary format for ebooks. That means they steer you to their online store, where they do have a more limited selection that other readers offer. The good thing is that there are some Open Source software options that can convert certain ebook formats for you, making them usable on your reader.

Speaking of downloading books, you’ll definitely be able to fit as many as you could ever need on this device! You’ll be able to store around 150 right off the bat, with the option to use the expand slots to add more memory. You can even buy more memory cards to swap them out depending on your current needs.

The Sony Reader PRS-700 was supposed to be the new and improved Sony Reader but many consumers have been disappointed with it. For starters, it’s currently priced at $399 ($130 more than the Sony Reader 505) and the touch screen that was introduced seems to have made the display harder to read. It’s for these reasons many Sony Reader customers have decided to stick with their 505’s and not upgrade to the 700.

All in all, there are really some great things about the Sony Reader PRS-505. It was definitely designed with the user in mind and is likely to be everything you ever wanted (and more) in an ebook reader.

Should you consider the newer Sony Reader 700? Read the full Sony Reader 700 review here and find out if the upgrade is worth it. Then see how it stacks up against the Amazon Kindle by reviewing the Kindle vs. Sony Reader comparison.

Photography is an art which is practiced by people in all the parts of the world. People like to take photograph for various reasons, it may be their hobby, their profession or it may be their need. The use of best digital cameras in the field of photography has brought a significant change. The best digital cameras can take still photographs or both still and video. The best digital cameras use light sensitive sensors to record the image digitally. Even sound and the picture of the fast moving object can be recorded by the best digital cameras. The film cameras are now replaced by the best digital cameras in the US market.

Now the question comes here is, which is the best and quality rich digital camera to purchase? Have you ever heard about Sony? Well, Sony is familiar amidst people across the world, as they have set a new line in the electronic industry. Sony TV, Sony DVD and MP3 players are significantly popular and of course Sony is known for its rich quality and standards. The clarity and quality of pictures taken by the Sony digital camera is better than the contemporary range of film cameras. Thousands of pictures can be taken and stored in the memory chip of this camera. The recent best Sony digital camera can have up to 8 GB of storage space.

Pictures taken with Sony best digital camera can be used for publications as well and Sony Digital Camera – The best Sony digital camera reviews will let you understand its quality standards. Pictures that are flicked with Sony digital cameras are of clear and good quality; hence they have been the most preferable choice of many photographers.

The Sony digital camera which has hit the market is very user friendly. They include features of both film and movie cameras, such as display of image in the LCD screen immediately after the picture is taken. Sound and video, both are recorded and saved in the small memory chip. The pictures recorded can be instantly viewed and deleted or can be edited by the photographer according to the requirement.

Sony digital camera – The best Sony digital camera reviews can easily tempt the buyers to purchase the quality products and of course they worth every penny which you spare on buying it. Sony digital camera is pretty handy and portable. Most of them have a built in flash which is sufficient to record the nearby images and are usually stored in Lossy Compression (JPEG) format. These cameras are best used for casual and “snapshot” usage.

Sony has stood up to the expectation of the lensman and of course they have been the preferable choice to many people. Sony digital camera – The best Sony Digital Camera reviews have made everyone to buy them, as the quality reviews shows the standard of the product. Sony digital camera’s recent version is the cameras with wireless technology. The data is transferred with the Bluetooth or wi-fi technology.

Mention Sony and the first thing that comes to the mind are Sony cameras. Yes, though Sony is known for electronics, and information technology products in the consumer and professional markets, yet Sony cameras are the most popular both in India and abroad.

And fortunately for all Sony fans, all the series of latest Sony digital cameras are available all across the country India through a distribution network. Here are a few of them for your benefit:

Sony H- Series:
The Sony H-Series cameras are known for their high zoom digital camera line that feature an image stabilized Carl Zeiss Vario-Tessar 12x optical zoom, manual, aperture and shutter priority modes, electronic viewfinders and focal length ranges of 36 to 432 millimeters. They also have great boosted sensitivity with Sony’s Clear RAW noise reduction technology. Clad in black or shimmering silver, the Sony H-Series cameras have the easy-to-use functionality of point-and-shoot cameras.

Sony S- Series:
The Sony Cybershot S-Series cameras are feature packed and let the user capture clear, blur-free pictures even in low light. Selecting ‘High Sensitivity’ mode on the mode dial boosts allows shooting at faster shutter speeds to reduce camera shake. An important feature in the Silver colored S-Series Sony digital cameras is the Face Detection technology that can track up to three faces in the frame at a time, adjusting focus and exposure for clearly exposed portraits of friends and family.

Sony T- Series:
Sony’s CyberShot T-Series digital cameras are popular in the market for their slim, compact bodies and ease of use while still allowing a fair degree of control over photos. They feature an image-stabilized lens branded with the famous Carl Zeiss name, coupled with high pixels imager, and maximum ISO sensitivity. Among other features are USB and video connectivity, and both Memory Stick Duo / Pro Duo storage coupled with high MB built-in memory. The Sony CyberShot T-Series digital cameras are available in black color.

Sony W- Series:
The Sony W-Series line of digital cameras allows users to directly connect them to High-Definition TV for photo-viewing into a home theater. The cameras in this series are powered by the Bionz processing engine which delivers the fast image processing speeds needed to produce color rich, detailed pictures for true high-definition photo viewing. The Bionz engine also helps to speed up the cameras’ response times and extend battery life. The cameras incorporate Sony’s new face detection technology, which can identify up to eight faces in the camera’s LCD frame, and automatically adjust white balance and flash as well as focus and exposure.

Conclusion
If you are really looking for a camera with quality brilliance, outstanding accuracy of colors and enhanced definition with zero distortion, then Sony Cameras are indeed one of the best options. And where else can use get one than an online mart which saves time, money and energy! Just log on to your favorite online portal and enjoy shopping!

Digital Camera- Infibeam.com is an exciting new online destination and community that focuses on selling latest Mobile Phones, Cars, Health Equipments, Jewellery, Sony Cameras and Bikes at guaranteed lowest price.

Sony AIT products have always fulfilled and exceeded the expectations and needs of its users.  Sony advanced intelligent tapes efficiently satisfy the growing requirements of enterprise backup storage, small to medium sized businesses as well as the archiving applications. AIT tape format has been assimilated successfully with a wide range of automation configurations. So far 5 versions of AIT tape format have been introduced.

Sony SDX5-400C AIT5 meets the demands of enterprise customers as well as that of SMB. Sony SDX5-400W AIT-5 tape is ideal for Windows server applications. Data recording performance of AIT5 tape technology ranges from 175 to 260 gigabytes/hour (compressed) and has the advance technology to match with the data speed of host without affecting the streaming performance.

Backup storage solution offered by Sony AIT5 tape is more cost efficient particularly for branch-office applications and SMB. AIT 5 tape format is more advantageous because of its smaller media size. Storage solution offered by AIT5 tape format for the market of small enterprises and SMB is simply unbeatable.

Need for protection and security of company’s valuable and priceless data, and the data intensive applications are the forces that are generating the demand for more durable, lower cost, reliable, efficient and robust storage products. The organizations are demanding backup solutions that can perform their tasks without the intervention of data operator, are user-friendly, have highest level of output and faster processing speed.

Sony AIT products have always fulfilled and exceeded the expectations and needs of its users.  Sony advanced intelligent tapes efficiently satisfy the growing requirements of enterprise backup storage, small to medium sized businesses as well as the archiving applications. AIT tape format has been assimilated successfully with a wide range of automation configurations. So far 5 versions of AIT tape format have been introduced. Avail the new discount offerings on all data media tapes at Tape4backup including Sony AIT-5 SDX5-400C, AIT4 tape cartridge, AIT turbo tape, AIT 2 and AIT-1 tapes.

The trends are now changing as the organizations have to accommodate enormous data volumes. Now the role of tape storage medium is changing from protection of recorded information towards write once and archival operations. Sony has been focusing on the market needs of mid-range SMB and has accordingly introduced new features in the advanced intelligent data tapes. As a result of these advancements, the Sony AIT media is carrying out the operations of data storage effectively & efficiently.

Large data volumes are recorded once in data archival applications but they are read infrequently. In such working environments only high capacity Sony AIT 5 tape media can offer the best cost effective results. High capacity AIT-5 cartridges can hold enormous data volumes, so lesser physical space will be needed to store these tape cartridges. Therefore lesser quantity of Sony AIT5 cartridges can record more volumes of information. The efficient performance of data throughput depends on the combination of various variables that include the host system’s capability of data throughput, data compressibility, host data type, and performance ability of tape system. Sony SDX5-400W AIT-5 performs effectively regarding all these performance variables.

Get discounts and life-time warranty on all backup tapes at Tape4backup including Sony SDX5-400C AIT-5, Sony AIT1 tape, AIT-2 Sony SDX2-50C, HP Q1999A AIT-3, Sony SDX3-100W, Sony SDX4-200C AIT-4 and SDX1-CL cleaning cartridge and Q1998A HP AIT-2.

As a result of problems related to the mass production of a key component of its Blu-ray DVD player, Sony (SNE) will delay the European launch of its next generation video game console, the PlayStation 3 (PS3). Sony will also reduce the number of PS3 units immediately available in both the U.S. and Japan.

In the U.S., the PS3 will launch on November 17th, with approximately 400,000 consoles available for sale. The U.S. launch will come almost a week after the Japanese launch which will consist of merely 100,000 units.

Sony’s PlayStation 3 is the successor to the PlayStation 2, the world’s most popular (and as recently as July, the world’s best selling) video game console.

The Number That Really Matters

The fact that there will only be 400,000 PS3 units available for sale in the United States on November 17th is totally unimportant. The launch date itself is unimportant. What matters is how many units will be available for sale in mid to late December.

Sony claims it will have 1 million to 1.2 million consoles available for sale by December 31st. I think it’s safe to assume they don’t plan to have many arrive between December 26th and December 31st. So, let’s assume there will be at least a million PS3 consoles available for sale in the U.S. by Christmas.

Will that be enough to put a PlayStation in the living room of every household that wants one?

No. There will almost certainly be many people who have to go without a PS3 for Christmas, despite being willing to pay the very high price Sony is asking. But, that’s nothing new. Other consoles (including the Xbox 360) have been launched without an adequate number of units immediately available for sale.

This isn’t like failing to get enough Glad trash bags on store shelves. Once the console has launched, limited availability shouldn’t cause many people to switch their planned purchase. If they want it and it’s out, they’ll wait for it.

A delay is much worse than a mere shortage. There’s a promise (and a tangible product) behind a console that has already launched. So, very few people in the U.S. or Japan who planned to buy a PS3 are likely to change their minds because of a Christmas shortage – no matter how severe.

The Things That Really Matter

The success of any gaming platform is largely based on five factors:

Available Titles

Relative Launch Date

Price

Predecessor’s Installed Base

Technology

Of these five, technology is by far the least important factor. The four most important factors (available titles, relative launch date, price, and predecessor’s installed base) are difficult to separate. Clearly, having a predecessor with a large installed base (such as the PS2) can be tremendously beneficial, if you get satisfactory marks in the other three areas (titles, launch date, and price).

Predecessor’s Installed Base

The PlayStation 3 dominates when it comes to having a predecessor with a large installed base. So, how does it score in the other three areas?

In terms of available titles, the PS3 scores as well as any of its competitors, if not better. However, none of the three consoles (Xbox 360, PS3, or Wii) does very well in this regard. Unfortunately, the titles are likely to be somewhat segregated by console. There will be quality games on each system; but, almost no one will buy all three. Simply put, there will be some games exclusive to each console that a lot of people would really love to play – but can’t.

Also, there’s the danger that both the PS3 and the Xbox 360 will be seen as the more adult and less casual consoles. Microsoft (MSFT) and Sony have Nintendo to blame for this – but, let’s put that issue aside for now.

Relative Launch Date

Returning to the list of factors that determine a console’s success, let’s consider the launch date issue. Sony clearly has a bit of a problem in Europe, because it will have one less Christmas season than both the Xbox 360 and the Wii. Some analysts think Sony will lose no more than a few hundred thousand console sales to substitutions. If that’s true, lost revenue might be in the hundreds of millions rather than the billions.

Strong sales of the Xbox in Europe during the Christmas season would be a very bad indication for Sony. The combined price of an Xbox and a PS3 is prohibitively expensive. Furthermore, the two consoles are far more similar to each other than they are to the Wii. As a result, while some European Wii sales might be recoverable by Sony at a later date, because individuals will choose to buy the Wii first and the PS3 later, very few Xbox 360 sales would be recoverable. Essentially, every Xbox sold in Europe this Christmas is a PS3 that will never be born.

Three Separate Markets

The U.S., Japan, and Europe are really three very different markets. It’s quite possible you could have a console that is very successful in one market and yet unable to get any real momentum in another.

Before this delay, I felt strongly that Europe was the market where the PS3 could come closest to duplicating the performance of the PS2 in terms of market share. There’s a long-term danger that Microsoft will gain market share in the U.S. and Nintendo will gain market share in both the U.S. and Japan.

Obviously, Europe isn’t as well defined a market as either the U.S. or Japan. So, it’s much harder to predict how a certain type of console or a certain type of game will go over there. The U.S. and Japan are very clearly defined game markets, largely because they have very clearly defined consumer cultures in general and entertainment cultures in particular.

So, what does the PS3 delay mean for Sony’s future in Europe? It’s hard to say. I’m more interested in seeing what the installed base of each next generation console will look like in the American and Japanese markets after Christmas 2007, when we’ll have the first real chance to predict how this round of the console wars will play out.

Of course, there are some predictions that seem pretty safe even now. For instance, it seems safe to say Sony will lose worldwide market share. Simply put, the PS3 won’t be able to duplicate the market share dominance of the PS2.

So, most likely we’re talking about Sony’s PS3 falling somewhere north of catastrophic failure and south of market share gains. Although I think both of these scenarios are extremely unlikely, catastrophic failure is more likely, simply because improving upon the PS2’s market share seems a near impossibility given the much tougher competition this time around.

Is there a real risk that the PS3 might end up being a catastrophic failure? I don’t think so, simply because of the number of PS2 systems still out there. Price combined with solid competition on both of Sony’s flanks is the only thing that could cause such a failure. If the price prevents widespread acceptance of the system, third party publisher support would be a problem down the line. Nintendo doesn’t need a lot of third party support. Sony does.

Although I do think Sony is doing serious harm to its PlayStation line by insisting upon including Blu-ray and charging a ridiculous price, I don’t think any amount of managerial ineptitude is likely to cause the catastrophic failure of a successor to such a dominant console as the PS2.

Price

If price isn’t the elephant in the room, it should be. Most of the articles I read about the recently announced PS3 delay / production scale-down didn’t say much about the pricing of the PS3. That’s a mistake – especially, because several articles mentioned the laptop battery recall, which has nothing to do with the PS3 and very little to do with Sony (it has everything to do with lithium-ion batteries irrespective of their manufacturer).

The PS3’s price is a big problem. One that might have manifested itself in poor Christmas sales, if the number of units available for sale had approached the expected demand. For now, Sony is planning on having so few units available in the U.S. by Christmas that the launch will go well even if the PS3 is ultimately a failure. Sony claims it will have 6 million units by the end of its fiscal year. A few analysts are skeptical, but Sony is sticking to that line.

In the weeks ahead, expect Sony to make a big deal about the fact that it will actually make more PS3 units available by the end of December than the number of Xbox 360s Microsoft had made available by the same time the year before. It’s a valid point. But, it omits two key facts. The PS3 is launching after the Xbox 360 and there are more PS2 owners out there who will want to trade up for the new system.

Since the PS3 is launching after the Xbox 360, no one is waiting around to see what the alternative will look like. They already know what the Xbox 360 is, what it can do, and what (some of) the games available for it are. As soon as the PS3 launches, the comparisons can begin. That wasn’t possible when the Xbox 360 launched and everybody knew the PS3 was on its way.

The second reason why no parallel exists between the demand for Xbox 360s at launch and the demand for PS3s at launch is simply that there are more PS2s out there. As a result, Sony having as many units available by Christmas as Microsoft had the year before would be a lot like Gillette having as many new razors available as Schick had produced the year before. The difference in market share obliterates any possible comparison.

So, even though I think the PS3 is far too expensive going into the Christmas season, I’m quite sure that fact won’t be evident in the sales numbers, because there will be a severe PS3 shortage throughout 2006. Even if the PlayStation 3 is too expensive, it will look like it’s selling well, because there simply won’t be enough of them produced in 2006.

Why am I so convinced the PS3 is priced too high?

The PS3 is too expensive to be a Christmas gift. Around Christmas, a lot of these consoles are bought by parents as gifts for their kids. Parents are willing to pay a lot for them, because they’re a huge one-time item for the kid (and the parents have been hearing about it since well before the launch). But, the prices likely to be charged in 2006 for the PS3 are simply beyond what parents are willing to spend.

It’s not an issue of how much consumers have to spend versus the value they’re getting. It’s an issue of being psychologically unprepared for paying this kind of price for any gift.

It may be a price older gamers are willing to pay to get a PS3 for themselves. But, it’s not a price parents will be willing to spend on their kids.

Sony, the Japanese multimedia giant and Ericsson, the Swedish mobile major established a joined venture in 2001 to produce high-end mobile phones in the ever expanding mobile market. Since their collaboration, Sony Ericsson has been constantly launching top-notch mobile phones and getting laurels for their state-of-the-art designs, precision to technological details and durability of the handsets. Sony Ericsson is giving tough competition to renowned mobile manufacturing companies like Nokia, Motorola, Samsung and LG.

The Sony Ericsson Z610i and the Sony Ericsson K610i White are two great 3G mobile phones from the house of Sony Ericsson. Let us have a close look at their features. The Sony Ericsson Z610i comes in a super cool reflective casing. The clamshell opening mechanism makes the Sony Ericsson Z610i even more beautiful, more attractive. While the external screen of the phone is an OLED display screen with resolution of 128 x 36 pixels, the internal screen is a TFT screen with 176 x 220 pixels of resolution. The Sony Ericsson Z610i carries some remarkable features like a 2 megapixel camera with 2.5 x digital zoom, video clipping, video recording, video calling, video streaming, picture blogging, push email, media player, sound recorder, flight mode, Bluetooth, GPRS, USB, Fast Port, PC Synchronisation and much more.

Unlike the Sony Ericsson Z610i, the Sony Ericsson K610i White is a candybar phone. The Sony Ericsson K610i White is the smallest 3G handset in the market till date. The Sony Ericsson K610i White comes with a large TFT screen providing 262k colour with resolution of 176 x 220 pixels. Features are many to explore-a 2 megapixel camera, video clipping, video recording, video streaming, picture editor, picture effects, push email, voice mail, media player, speaker phone, flight mode etc. Connectivity part is taken care of by 3G, Bluetooth, GPRS, Infrared, UMTS, USB and Fast-Port.

In fine, both the Sony Ericsson Z610i and the Sony Ericsson K610i White are two terrific handsets. The Sony Ericsson Z610i is available in three exciting colour schemes-black, blue and pink. The Sony Ericsson Z610i Pink and the Sony Ericsson Z610i Blue are more attractive and vibrant than the Sony Ericsson Z610i Black. While the Sony Ericsson Z610i Pink and the Sony Ericsson Z610i Blue best suit the girls, the Sony Ericsson Z610i Black is for those guys who love to live life king size.